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Understand the pros and cons of various social media platforms as they relate to your target audience.  Learn what works and what does not for your business. Take a deeper dive into understanding Facebook Advertising and how to properly leverage Facebook in your business.

  • Navigating the Social Media Jungle
  • Facebook Advertising
  • How to Get More LIKES on Facebook
  • Is Your Website Social Media Friendly?
  • Online Reviews



Lance Leifert has been an adjunct professor at the University of Connecticut for over 10 years. He sits on various boards and is active in community teaching seminars and consulting. Along with his business partner, David Coons,  they formed Conquest in 1997 focusing on providing technology based solutions to clients of various industries. Conquest saw the change in technology trends and has leveraged itself firmly in the market at the onset. Conquest has grown to be recognized as an industry leader and has helped clients of all sizes with strategizing, the implementation of custom software solutions and cutting edge digital marketing programs. Conquest has worked with clients such as Hartford HealthCare, Aetna, Hooker & Holcombe, United Technologies, Midstate Medical Center, Connecticut Orthopedic Associates and hundreds more.

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