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In collaboration with the Salisbury Bank, Scoville Memorial Library, SCORE, and NCCC Entrepreneurial Center of Northwest CT


The Business Model Canvas (BMC),  is a one-page document that allows entrepreneurs to test and validate the key parts of your business in a manageable format. Develop insights about your customers, what value you offer through what channels, and how your business can increase revenue.


During the seminar, participants  build their own business model canvas and develop a testable hypothesis for new market segments.You will receive coaching to help you take your business to the next level and  tips on how to use the Business Model Canvas to develop a full business plan in the future.


John Fiorello, is an adjunct business development instructor for Northwestern CT Community College and startup mentor for early-stage startups in the region, serving for-profit and non-profit entrepreneurs. He is also the founder of RecordME.co, a startup changing the way music and other content is delivered to fans. With a background in music, touring, production and recording, he previously co-founded The John Samuel Group, L3C with his wife, Karie.

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